Golfer Collective is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the picturesque town of Augusta, Michigan, the West course at Gull Lake View Golf Club and Resort stands as a testament to the art of golf course design. Crafted by renowned architect Darl Scott in 1963, this 18-hole resort course offers a par of 71 and a challenging yet enjoyable experience for golfers of all skill levels. Measuring 6,314 yards from the longest tees, the course boasts a slope rating of 126 and a rating of 69.3. Its meticulously manicured Bent Grass fairways and greens invite players to engage in strategic shot-making, while the practice facilities, including driving ranges, pitching/chipping areas, and putting greens, provide ample opportunities for skill enhancement. With cart and club rental services available, the West course at Gull Lake View Golf Club & Resort promises an exceptional golfing experience amidst breathtaking natural beauty.
The West course at Gull Lake View Golf Club and Resort has garnered widespread acclaim from golfers who have experienced its many delights. The course conditions have been lauded for their excellence, with players raving about the pristine greens that roll true and the well-maintained fairways and tee boxes. The layout of the course has also received high praise, particularly for the challenging back nine holes that feature elevation changes, adding an extra layer of excitement to the game.
Beyond the course itself, the friendly and accommodating staff at Gull Lake View Golf Club and Resort has been a consistent highlight for players. From the pro shop staff to the on-course personnel, golfers have consistently praised the warm and welcoming atmosphere that enhances their overall experience.
Golfer Collective wholeheartedly endorses the West course at Gull Lake View Golf Club and Resort as an exceptional golfing destination. The course conditions are consistently top-notch, with meticulously maintained greens, fairways, and tee boxes. The challenging layout, particularly the elevation changes on the back nine, provides golfers with a memorable and engaging experience.
In addition to the course itself, the friendly and helpful staff at Gull Lake View Golf Club and Resort goes above and beyond to ensure that every golfer feels welcome and well-catered to. The pro shop staff is knowledgeable and always willing to assist, while the on-course personnel is attentive and ensures a smooth and enjoyable round of golf.
Considering the exceptional quality of the course, the amenities provided, and the outstanding service, the West course at Gull Lake View Golf Club and Resort offers remarkable value for golfers seeking an unforgettable experience in Michigan's scenic countryside.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Green M: 70.6/126 | 373 | 151 | 374 | 313 | 502 | 218 | 350 | 382 | 579 | 3242 | 422 | 183 | 403 | 143 | 420 | 368 | 290 | 377 | 495 | 3101 | 6343 |
| White M: 69.1/124 | 355 | 137 | 357 | 293 | 491 | 192 | 342 | 371 | 565 | 3103 | 412 | 173 | 386 | 132 | 399 | 354 | 268 | 348 | 484 | 2956 | 6059 |
| Gold M: 65.5/105 W: 70.2/122 | 338 | 131 | 243 | 279 | 443 | 154 | 271 | 269 | 486 | 2614 | 402 | 173 | 310 | 121 | 340 | 266 | 259 | 323 | 414 | 2608 | 5222 |
| Red W: 68.1/118 | 318 | 122 | 238 | 249 | 436 | 148 | 266 | 265 | 432 | 2474 | 400 | 142 | 301 | 110 | 335 | 260 | 252 | 286 | 404 | 2490 | 4964 |
| Handicap | 5 | 11 | 7 | 17 | 15 | 1 | 13 | 9 | 3 | 4 | 8 | 6 | 14 | 2 | 12 | 18 | 10 | 16 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Green | 71 | 6314 yards | 69.3 | 126 |
| White | 71 | 6058 yards | 68.5 | 124 |
| Gold | 71 | 5210 yards | 63.3 | 112 |
| Orange | 72 | 5154 yards | 68.2 | 111 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Golfer Collective members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on Golfer Collective platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage Golfer Collective and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
Golfer Collective is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.